A separate reporting fleet for every client you run
Reporting is where agencies quietly lose their Fridays — and where client data quietly leaks between accounts. Sprawl runs it differently. Each client is its own project, its own fleet, on that client's own connected accounts: their inbox, their Slack, their project tools. You describe the reports you want once; Sprawl provisions an agent, gathers from the right client's stack, drafts in plain language, and delivers the ones you trust — checking with you on anything sensitive. One client's fleet never touches another's data.
Start with one client, then clone the fleet
Stand up one client as its own project on its own accounts. Get the gathering and drafting reliable there. Once that fleet runs cleanly, clone it for the next client — same workflow, different connected accounts, no data crossing between them.
Every Friday, inside each client's project, gather this week's updates from that client's own tools, draft their weekly report and my internal roll-up, send the reports I've already greenlit, and check with me on anything sensitive before it goes out.
- Give each client its own project, connected to its own accounts — inbox, chat, project tools, and CRM.
- Inside each project, gather the past week of updates from its connected tools only.
- Draft the client update, internal roll-up, and owner summary in plain language, without inventing facts.
- Deliver the reports you have approved as routine, and check with you first on anything sensitive.
- Keep every client isolated inside its own fleet, so one project never reads another.
- Project management tools (Linear, Asana, Jira, Trello, ClickUp)
- Time tracking and timesheets
- CRM and pipeline records
- Shared docs, briefs, and SOWs
- Team chat channels and threaded decisions
- Inbox threads tagged to the client
- Money always checks with you first — anything that spends, refunds, or bills.
- Deletions always check with you first — nothing is removed on a hunch.
- The first report to a new client contact asks before it sends; once you approve the pattern, routine sends just run.
- Never invent metrics, hours, or outcomes that are not in the source tools, and never hide bad news — surface it factually.
- Never blur one client fleet into another — each project stays on its own accounts.
What each client fleet delivers
A good first setup has each client's fleet prepare the client-facing weekly update, the internal roll-up, and the owner summary from that client's own accounts. Sprawl sends the ones you've made routine and checks with you on tone, sensitive details, and the first message to a new contact.
How Sprawl fits
Sprawl is for operators and agencies running more than one thing at once. You describe an outcome; Sprawl provisions an agent and runs it for you — there is no canvas to wire and no chat to babysit.
The unlock for agencies is isolation. Every client is a separate project with its own fleet on its own connected accounts — a different Gmail, Slack, and set of project tools per client. One client's agent only ever sees that client's data.
It runs on the best fit from 200+ models across ~25 providers — Anthropic, OpenAI, Google, and more — on a schedule or from triggers — and it runs what you trust, checking with you on money, deletions, and the first message to a new contact.
Give your first client its own fleet
Pick one client, connect its accounts, and let Sprawl gather, draft, and deliver the reports you trust — checking with you on the rest.
Start with one client