Sprawl is an AI-powered productivity agent that connects to 50+ apps and automates workflows through natural language. Instead of building complex automation flows manually, you describe what you want done in plain English, and Sprawl executes it across your connected tools.

How does Sprawl work?

You type a request in natural language, like "Send a Slack summary of my unread emails every morning at 9am." Sprawl's AI understands your intent, connects to the relevant apps (Gmail and Slack in this case), and executes the multi-step workflow autonomously.

What is conversational automation?

Conversational automation means you interact with your automation tool through natural language instead of visual flow builders or code. You tell Sprawl what you want in a chat interface, and it figures out the steps, connections, and logic to make it happen.

Sprawl is built for solo founders, freelancers, and non-technical operators who need to automate repetitive work but don't want to learn complex automation platforms. If you can describe what you want done, Sprawl can do it.

How is Sprawl different from Zapier?

Zapier requires you to manually build automations by selecting triggers, actions, and mapping fields between apps. Sprawl lets you describe what you want in plain English, and the AI handles the configuration. Sprawl also supports multi-step reasoning across apps in a single request, while Zapier requires separate Zaps for each workflow.

How is Sprawl different from Make?

Make (formerly Integromat) uses a visual flow builder where you drag and connect modules. Sprawl replaces that with a chat interface powered by AI. You don't need to understand data mapping, iterators, or error handling - you just describe your goal and Sprawl figures out the execution plan.

How is Sprawl different from n8n?

n8n is a self-hosted, code-friendly automation platform designed for developers. Sprawl requires no technical knowledge, no self-hosting, and no flow building. It's a managed service where you chat with an AI agent that handles the automation logic for you.

Can Sprawl replace a virtual assistant?

For repetitive digital tasks, yes. Sprawl can handle things like scheduling emails, syncing data between apps, generating reports, and managing tasks - all on autopilot. It works 24/7, never misses a step, and costs a fraction of a human VA. For tasks requiring judgment or physical presence, a human assistant is still the right choice.

What apps does Sprawl integrate with?

Sprawl integrates with 50+ apps including Gmail, Slack, Notion, Linear, GitHub, Google Drive, Google Calendar, Calendly, Jira, Asana, Trello, HubSpot, Salesforce, Zoom, Airtable, and many more. New integrations are added regularly.

Does Sprawl work with Gmail?

Yes. Sprawl can read, send, and draft emails in Gmail. Common use cases include sending daily email digests, forwarding specific emails to Slack, saving important emails to Notion, and auto-responding to messages matching certain criteria.

Does Sprawl work with Slack?

Yes. Sprawl can send messages, read channels, and respond to Slack events. For example, you can ask Sprawl to post a daily standup summary to a channel, notify you when specific keywords appear, or sync Slack threads to your project management tool.

Does Sprawl work with Notion?

Yes. Sprawl can create pages, update databases, and query your Notion workspace. Popular automations include turning emails into Notion pages, syncing tasks from Linear or Asana into Notion databases, and generating weekly reports in Notion.

Can I connect my CRM to Sprawl?

Yes. Sprawl integrates with HubSpot, Salesforce, and other CRM platforms. You can automate lead enrichment, sync contacts between tools, create follow-up tasks from CRM events, and generate pipeline reports - all through natural language commands.

How much does Sprawl cost?

Sprawl offers three plans: Free (100 credits), Starter at $19/month, and Pro at $49/month. Each plan includes access to all 50+ integrations. Higher-tier plans include more credits and priority support.

Is there a free plan?

Yes. Sprawl offers a free plan with 100 credits so you can try it without any commitment. No credit card is required to sign up. You get access to all integrations and features - the only limit is the number of credits.

Credits are consumed each time Sprawl executes an action on your behalf, such as sending an email, creating a task, or reading data from an app. Simple actions use fewer credits, while complex multi-step workflows use more. Your credit balance resets each billing cycle.

Is my data safe with Sprawl?

Yes. Sprawl uses industry-standard encryption for data in transit and at rest. Authentication is handled by Clerk, a trusted identity provider. Sprawl does not store the contents of your emails, messages, or documents - it only accesses data when executing a requested action.

Can Sprawl access all my data?

No. Sprawl only accesses the specific apps you explicitly connect and only performs the actions you request. Each integration requires your explicit OAuth consent, and you can disconnect any app at any time from your connections settings.

Agency operations

Client onboarding automation for small agencies

New-client onboarding usually starts clean and becomes messy once the agency grows past the founder doing every handoff manually. The real drag is not one missing app. It is moving context between CRM, email, docs, tasks, calendars, and team chat.

Try one onboarding workflow Explore workflows

Closed-won to kickoff prep

Turn sales context into the first internal handoff, kickoff checklist, and client workspace.

Kickoff call to task creation

Convert meeting notes into tasks, owners, due dates, and an operator review summary.

Onboarding form to delivery brief

Move client answers into docs, project tasks, and the team channel without copy-paste.

The workflow worth automating first

Start with the moment a deal becomes real: a closed-won CRM update, signed agreement, payment, or kickoff form. Then automate the first internal handoff before expanding into the full client journey.

Plain-English workflow

When a deal is marked closed-won, summarize the sales notes, create a client onboarding folder, draft a kickoff checklist, notify the delivery channel, and prepare a welcome email for approval.

Read the closed-won CRM record.
Summarize goals, stakeholders, promised deliverables, and open questions.
Create the client folder, kickoff checklist, and internal delivery tasks.
Draft the welcome email and kickoff prep.
Ask for approval before anything client-facing goes out.

What to keep human

Keep approval steps around final pricing, scope changes, sensitive client messages, legal or billing exceptions, and relationship- sensitive follow-ups.

Good automation removes repetitive handoffs without removing judgment where the client relationship depends on it.

Common mistakes

Automating the whole client journey before fixing the first handoff.
Skipping approval steps for client-facing messages.
Building brittle workflows around fields no one maintains.
Treating onboarding, lead routing, and reporting as unrelated problems.
Measuring only time saved instead of dropped handoffs and consistency.

How Sprawl fits

Sprawl is built for founders, consultants, operators, and small teams that want AI-assisted workflow automation without learning complex tools or managing handoffs.

Instead of building every branch manually, describe the workflow in plain English: when a new client closes, prepare the onboarding packet, create the kickoff tasks, summarize what the delivery team needs to know, and ask before sending anything to the client.

Start with one onboarding handoff that happens every week, review the output, then expand once the workflow is reliable.

Try Sprawl on one onboarding workflow

Pick a recurring client handoff, describe it in plain English, and keep approval gates around anything client-facing.

Start automating